In response to the International Day of Transgender Presence, as well as providing this disadvantaged community with the most appropriate clothing experiences, female singer Lizzo’s Yitty fashion brand has launched a costume collection. The shape helps the wearer express their gender identity.
Voices advocating diversity of gender identities through Lizzo’s defining clothing
There’s no denying that Lizzo is a staunch advocate of self-love. In addition to confidence-boosting music — which includes the songs “Good as Hell,” “2 Be Loved (Am I Ready)” and the Grammy-winning “About Damn Time” — the singer has launched her own internal brand. he shaped Yitty in 2022, with the goal of helping women of all body types “feel most natural about themselves.”
On the eve of the International Transgender Day of Visibility March 31, 2023, the brand announced it would be offering shapewear for the first time in a variety of silhouettes aimed at affirming gender. Called “Your Skin,” the latest collection, made in two years, includes a bra and tucking thong. These outfits are often used by transgender or gender-flexible people, to contour to help “flatten” body parts that are conspicuously characteristic of either gender.
Shaheem Anderson – a gender non-binary model participating in the “Your Skin” campaign shared on her personal Instagram: ” I can only speak from my own experiences, but I often feel lost in my own body. own body. I am ALWAYS looking for clothes to express my inner self… but there are still some challenges with specific styles. It’s great that FINALLY, a popular brand will sell BRA SHOCKS and TUCKING Pants! This belongs to a campaign that has the power to make a difference in someone’s life and affirm the feeling they have inside of the world.”
“The brand believes in radical self-love for people of all gender identities – including the transgender, gender-neutral, gender-flexible and gender-nonconforming communities, who are inherently undervalued in the long run,” the brand wrote in a press release. “Our mission is to continue to serve all bodies, which is why these core styles will always be available here.”
Singer Lizzo, who collaborated with Fabletics, launched her personal fashion brand in April 2022, after sharing her own difficult experience growing up with uncomfortable shapewear. As a fashion entrepreneur, the “About Damn Time” vocalist has pledged to provide shapewear to suit a wide range of body shapes and sizes, from XS to 6X.
“I have watched countless videos of people making their own clothes to wrap or wrap their bodies, to make their bodies really feel like they belong. I’ve also heard people talk about how they want to be flexible in how they present themselves, depending on their mood or style of clothing. And I want to help people.” – The female singer shared the inspiration for her to make the “Your Skin” collection.
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