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Chau Bui breaks his own personal record for the fall-winter 2023 fashion season

Chau Bui breaks his own personal record for the fall-winter 2023 fashion season

As an influencer with the highest total media value (MIV) in the Fall-Winter 2023 fashion week season, Chau Bui affirmed her position in the fashion field to the world.

Chau Bui breaks his own personal record for the fall-winter 2023 fashion season

The Fall-Winter Fashion Week 2023 is the occasion of Chau Bui’s great success. Representing Vietnam to attend many shows of international brands, Chau Bui had the opportunity to meet many influential figures in the fashion world and made a good impression not only on himself but also on the whole world. Vietnamese fashion in general.

After the stylistic transformations when attending the front row of the shows, Chau Bui was named in the list of the most influential figures in the Fall-Winter 2023 fashion week according to a report from Launchmetrics, a distribution company. Analyze data and connect among the world’s top influencers.

On March 15, after Paris Fashion Week Fall-Winter 2023 officially ended, Launchmetrics released a list of 9 fashionistas who achieved “terrible” media values.

According to a detailed report, the total media value that Chau Bui achieved at Paris fashion week amounted to 1.8 million USD. She surpassed other influencers like Camila Coelho (Brazil) with 1.3 million; Molly Chiang (Taiwan) with US$752,000; Madeleine White (USA) with US$653,000; Negin Mirsalehi (Iran – Netherlands) with US$643,000; Lena Mahfouf (France) with US$569,000, Leoni Hanne (Germany) with US$486,000…

With the above figure, Chau Bui has become the top influencer (not counting music stars, and movie actors) bringing admirable media value at Paris Fashion Week Fall Winter 2023. The Vietnamese fashionista also herself. broke its own record of $1.2 million in 2020.

To achieve this achievement in the last Fall-Winter 2023, Chau Bui had to appear continuously at 20 events and catwalks throughout Milan and Paris fashion weeks. With careful investment, she has attracted the media lens of the host country as well as international media, and met world entertainment stars, …

In addition, the name Chau Bui also appeared in the world’s leading magazines during the fashion week season such as Vogue, Harper’s Bazaar, and WWD… The compliments from the international media contributed to bringing the show. Chau Bui’s “terrible” media value index.

This is not the first time Chau Bui’s name has been honored. In 2020, she was once voted by Forbes France as one of 10 people on the list of “10 influencers on high fashion”.

In addition, she also received many exclusive treatments from the brand as well as many limited-guest events such as private fitting sessions with brand representatives, special editing of clothes to fit her body, and attending events. An intimate evening with the family of the fashion house…

At many shows of high-end brands, the fashionista also owns tickets to prestigious front-row seats such as Prada, Moschino, and Hermès… Besides the nickname “the darling of the luxury fashion house”, Chau Bui has now proven her worth. media and its fashion position not only in the eyes of brands but also in the international fashion industry.

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