Burberry Launches “The Night Before” Festive Campaign With Shakira and Burna Boy

The bustling festive season is captured by TORSO in a fast-paced video. In particular, the stages of preparing for the familiar year-end holiday are interpreted through Burberry’s special lens: individuality, boldness and freedom.

Burberry Launches “The Night Before” Festive Campaign With Shakira and Burna Boy

This is the first Burberry campaign by both Shakira and Burna Boy. Each character presents a very distinct interpretation of the excitement of the eve of Christmas. In the video are gift boxes wrapped in Burberry motifs, being dragged by Burna Boy across the white snow; musicians rehearse to festive tunes; The dinner table turned into a Burberry catwalk in Shakira’s footsteps – The scene for her to express herself and transform the tradition.

The collection features a jacket in the signature Burberry Check print, an evening gown with an Equestrian Knight design, a classic jacquard suit, and a sparkling crystal oak leaf badge.

The launch campaign celebrates the eager preparations for the upcoming festival season

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