Hublot conquers a new form of craftsmanship with the square bang unico watch

At the recent Watches & Wonders 2022 event, Square Bang Unico not only wrote a new chapter in Hublot’s exciting story but also started a new pillar in the brand’s product portfolio: “The Shaped” alongside the famous Spirit of Big Bang collection.

Hublot conquers a new form of craftsmanship with the square bang unico watch

Over the past several decades, watchmakers seem to have left the door open to creating the familiar square case shape, thereby making this line of watches become too narrow in the eyes of believers. However, with its pioneering spirit and relentless creativity, Hublot has redefined it all and launched its own world of square watches: the Square Bang Unico, a completely new yet bold design. Hublot substance.

The concept of “conquer limits to reach new heights” is the DNA of the Swiss watch brand. After creating the most advanced materials, and perfecting the most difficult to work with, Hublot now comes to master the square watch case shape in its own way.

The brand has long been fascinated by square watch cases because of the technical challenges that these cases pose. The first challenge was to make sure the square case was water-resistant – a traditional technical hurdle. The second challenge lies in the structure of the movement when most of the basic components in the watch movement are circular discs, such as the flywheel, the mainspring, the balance spring, the date disc, the main gear, etc.

Therefore, if you want to arrange all those details into a square case but still ensure the ability to operate in harmony, it requires the manufacturer to reshape the entire design of the movement, even re-inventing the movement. develop a completely new movement to meet technical requirements.

That is the main reason why many brands skip the development of square watch collections. Hublot, on the other hand, has successfully completed both challenges while still being able to equip the new Square Bang Unico with the iconic in-house movement and water resistance to 100m.

In terms of design, Square Bang Unico confidently presents itself with a square case with delicately rounded edges, a combination of three high-quality materials thanks to the multi-layer “Sandwich” structure, which is King Gold, Titanium grade 5, and high-tech Ceramic.

Despite its different appearance, when we look closely, we can realize that the new creation still contains some of the hallmarks of the Spirit of Big Bang series, such as a transparent sapphire dial panel, accompanied by a peg. Short numerals and white Super-Luminova baton hands.

More observantly, you will find that the exposed dial of the Square Bang Unico has been redesigned by the artisans, to give a more realistic view of the UNICO HUB1280 automatic movement hidden underneath.

Not only focusing on technical characteristics, but the aesthetic element of Square Bang Unico is also extremely focused on the brand. Whatever material they are crafted from, the collection’s creations exude a modern feel as they are meticulously finished by alternating satin brushing and polishing. In addition, Hublot’s exclusive Sandwich case structure, when combined with a slightly curved case back and characteristic short strap lugs, gives the watch maximum comfort when worn on the hand.

In particular, Hublot’s exclusive One-Click quick-change feature is also a bright highlight that helps Square Bang Unico get points from believers. With just a simple press of a button, the owner can instantly change the strap to suit each scene or outfit.

In addition to the colorful square or plaid rubber strap, Hublot also offers Square Bang Unico a multi-style collection of colorful alligator leather straps with matching stitching. , meticulously finished by manual method. The perfect combination between the classy design of the watch and the strap options will give the owner an elegant and luxurious look when present at meetings, dinners, or important events.

Square Bang Unico comes in less than five versions of which the Square Bang Unico All Black model is produced in a limited run of only 250 pieces globally, and is the only limited edition of this collection. Powering the Square Bang Unico to operate with maximum precision for 72 hours straight is the HUB1280 Unico automatic movement that has featured in many of Hublot’s iconic creations.

Possessing a strong, youthful appearance but without any elegance, the groundbreaking birth of Square Bang Unico is an affirmation of Hublot’s constant breakthrough to reach new limits in the field of manufacturing. luxury watchmaking. At the same time, will always bring new collections to the top. Therefore, we have the right to believe that the Square Bang collection will become a new symbol of the square watch world in general and in the Hublot “family” in particular.

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