Why Lancome’s Breakthrough Monsieur Big Waterproof Mascara Is Hot on Pinterest

There are few beauty merchandise as hotly debated as waterproof mascara. No lie: There are those who won’t touch the stuff with a 10-foot pole as a result of they claim the removal process is painful and never value it, however those who are on board with it tend to be pretty diehard.

Why Lancome’s Breakthrough Monsieur Big Waterproof Mascara Is Hot on Pinterest

The aforementioned superfans have been taking to Pinterest this summer to search for long-lasting, sweat-proof make-up, with waterproof mascara serving as one of the most saved gadgets on the image-sharing website. It’s not just any waterproof mascara, though. People seem to be especially keen on Lancôme’s Monsieur Big Waterproof Mascara proper now, seeing as our friends over at Pinterest knowledgeable us that saves for it have spiked over 316 p.c since April.

It’s no shock, really, contemplating the brand’s authentic version of the mascara is a best-seller and fan-favorite pick among the many masses. In truth, our beauty director says it is like “false lashes in a tube”, so you know it is legit. And she’s not exaggerating: Both formulas add excessive volume and size (with zero clumping) to the purpose the place strangers will cease to ask you about your lashes. Basically, if you’re somebody who loves themselves a dramatic, ultra-fluttery lash look — and one which stays put all day — then you definitely need to give this one a go.

What’s extra: If you’ve obtained a strong oil-based cleanser in your possession (this breaks the stubborn formula down in seconds), then it’s essentially identical to any other mascara, except for the reality that you’ll be able to cry your self through 100 of these soul-crushing canine adoption movies without it budging.

It’s $25 at Sephora (or sephora.com), do you have to favor on-line shopping). While the worth tag isn’t precisely low cost, can’t all of us agree that tremendous, invincible lashes are merely priceless?