22:531GB

Must be green: No longer a trend

Must be green: No longer a trend

The environment has always been the foremost concern of mankind. But since the pandemic occurred, this “trend” has only begun to spread strongly. According to Vogue Business Index Spring, 76% of Italian consumers seek the credibility of a luxury brand from the social responsibilities that the fashion house is committed to.

Must be green: No longer a trend

And now, Gen Z is the most influential group of people. According to a survey conducted by Instagram for the 2023 Trends Report, more than half of those surveyed who are Gen Z share that they want to build their wardrobe in a way that is basic, easy to use, and flexible.

Continuing the story of social networks, metaverse, and Web3 platforms, all of which make it easy for consumers to discover the convenience of online shopping from e-commerce platforms with transparent information flow from brands.

For an economy that is in the process of recovery, people tend to consider carefully before deciding to buy. According to Westing, rounded, soft and natural materials such as wood, rattan, or jute will be at the forefront of interior trends in 2023. WGSN also predicts solar energy will continue to explode this year, due to the success of the world.

The success of the solar-powered Sion car by Sono Motors, a German car company founded in 2016, is one of the good signs of the industry’s development in the following years. Sustainability will continue to be a topic of interest more than ever in any area of ​​our lives.

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