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11 hottest collabs in the luxury fashion district in 2022
Dec
2022 is an exciting year for the world luxury fashion village when collabs are still well received and sold out continuously.
11 hottest collabs in the luxury fashion district in 2022
For a long time, the cooperation between big fashion brands is not too strange. However, 2022 witnessed an explosion of large and small fashion collaborations.
These collaborations bring a lot of good effects for brands. Most are limited-edition, no-discount collections that both increase sales and ensure profits. Fashion collaborations are widely communicated, helping brands expand their markets. At the same time, it helps fashion houses to express their fashion statement.
Let’s take a look back at the most famous collabs of 2022 in the luxury fashion field with Harper’s Bazaar.
Before the scandal surrounding Balenciaga’s 2022 festival campaign broke out, causing fashionistas avoided this fashion house and even live stream burning products to call for a boycott of the brand, the Balenciaga x collection. Adidas is the hottest collab in November.
Debuted at the Balenciaga Resort 2023 show on the New York Stock Exchange in May 2022, all Balenciaga x Adidas designs were released 6 months later. It can be said that 2022 is a very successful year for Adidas in terms of collabs, when shaking hands with many big men in the luxury fashion industry.
This fashion collab has been teased since the summer but only officially launched in September 2022 at Jacquemus’s Fall Winter 2022 show. The French designer looked back at Nike’s sportswear through the lens of minimalism.
Jacquemus’s design inspiration comes from vintage Nike products, such as the ACG collection and campaigns from the 1990s. “We design womenswear with sexy details and neutral colors. At the same time, I recreated the Humara, my favorite Nike shoe,” said Simon Porte Jacquemus.
Givenchy also did not miss the opportunity to conquer anime lovers when announcing its cooperation with Disney. The Wonder Gallery collection by creative director Matthew M. Williams includes high-end ready-to-wear designs in limited quantities.
Like the name The Wonder Gallery, the designs focus on t-shirts and hoodies inspired by Disney’s most iconic beloved characters like Bambi; Pongo and Perdita from 101 Dalmatians; Oswald from Lucky Rabbit; and Elsa and Olaf from Frozen.
Before 2022, Givenchy had collaborated with Disney in the fall of 2013, when he invited Bambi the deer to wear a sweatshirt of the French fashion house.
Manolo Blahnik is a brand known for its beautiful and elegant shoes. The brand has become a household name as Carrie Bradshaw regularly wears its designs in the Sex and the City movies. Meanwhile, Birkenstock is famous for its “unbelievable” but comfortable shoes. These two styles seem to be at opposite extremes when combined to create an unexpected explosion. Since its launch, products from the collaboration have been continuously sold out.
Adidas x Gucci is one of the most hyped and highly praised fashion collabs of 2022. This handshake created a unique and luxurious look for sportswear. Comes with a very classic inspiration that makes it easy to think of Wes Anderson’s hit movie The Royal Tenenbaums.
The collection comes complete with a headband, micro-running shorts and a cardigan featuring the Gucci logo combined with the Adidas Trefoil trefoil. The collection also includes ready-to-wear and accessories that perfectly combine the aesthetic of the two brands. From chic canvas hats and Gazelle sneakers to knit dresses and an updated version of Gucci’s iconic 1955 Horsebit crossbody bag.
Fendi and Versace belong to two competing corporations (Fendi belongs to LVMH, and Versace belongs to Capri Holdings). Yet they were able to forgo all competition to join hands to end Milan fashion week. Wow!
Talking about the idea, Fendi’s Kim Jones said, “We were just playing around with it, not taking it seriously. The main reason is that we want to create something upbeat, improvisational and fun when the runways return. And because we love each other.”
When it comes to Burberry, few people think of street fashion. But the recent collaboration between the British luxury fashion brand and Supreme has made the fashion world rethink. The latest Burberry x Supreme collaboration is a welcome attempt by Burberry to refresh the image and brand format aimed at younger consumers.
2022 marks the 40th anniversary of the Air Force 1 line of shoes , so Nike has planned to launch a series of limited editions of this shoe this year. But the collaboration with French fashion brand Louis Vuitton, revealed at the Men Spring Summer 2022 show, is probably the hottest collaboration.
The limited edition shoes were presented through a heart-stopping auction on Sotheby’s. They were then respectfully exhibited. What a great way to celebrate the birthday of Nike’s classic shoe line.
The 2022 collection is the third collab between Adidas and high-end fashion brand Prada. However, this collaboration is special because it is the first time the duo has launched a clothing collection. The previous two collaborations only featured shoes.
This return to the middle is even more meaningful as sustainability is at the heart of the collection. The Adidas x Prada recreates luxury sportswear through an eco-friendly lens. All nylon will be converted to Prada’s signature Re-Nylon fabric, made from recycled plastic waste collected from the ocean. About 21 items of sportswear staples including tracksuits, jackets, as well as bucket hats, backpacks, and bags will be recreated through this handshake.
Barbie x Balmain is a combination of two iconic brands in fashion. Balmain’s creative director Oliver Rousteing shared that the partnership between Barbie and the brand aims to break the boundaries of gender and celebrate diversity. Barbie’s iconic pink color perfectly meets Balmain’s bold spirit.
The collection, featuring limited edition t-shirts, hoodies, and badges, marks a new chapter in the legacy of the toy and fashion industries.
Spirited Away is a hit animated film by Studio Ghibli. The work, directed by Hayao Miyazaki, was released more than two decades ago and became the highest-grossing film in Japanese history. It is also the first hand-drawn and non-English film to win the Academy Award for Best Animated Feature. To honor the magical legacy of the famous Japanese Studio, Loewe has released a collection based on famous characters from the film.
The series’ classic characters from the young Chihiro and Haru to the old witch Yubaba and the faceless Kaonashi appear in a collection that includes clothes, blankets, scarves, leather, and canvas bags.
This is also the second time that Loewe has collaborated with the famous Japanese Studio when the brand previously launched the Loewe x Totoro collection inspired by the Totoro character in the cartoon My Neighbor Totoro.
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