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Underlying all this are the costs. While there is still confusion washington redskins hail to the redskins full over printed shirt over what level of environmental response is being demanded of business,

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and specify whether local governments or the state will implement and enforce the various changes. Achieving attainment status makes a request for reevaluation possible. washington redskins hail to the redskins full over printed shirt  It must include a plan for maintenance of air quality. The 1955 Air Pollution Control Act was the first U.S. federal legislation that pertained to air pollution; it also provided funds for federal government research of air pollution. The first federal legislation to pertain to “controlling” air pollution was the Clean Air Act of 1963. The 1963 act accomplished this by establishing a federal program within the U.S. Public Health Service and authorizing research into techniques for monitoring and controlling air pollution. of their time on environmental issues—time not spent on other, high-return initiatives.

That may be important environmentally, but it is not a value-maximizing strategy otherwise. The challenge is to figure out how fast and how far to go. Companies must decide what kind of strategy is called for (partnership, preemptive move, etc.) and what the optimal tactics are. Fischer and Schot argue that business needs to develop new products and services, but they do not tell us at what price we should do that or how dramatically we should act in opposition to—or at least ahead of—consumer interest. Sometimes a bold stroke is the key, such as when the public environmental agenda is clear. Other times, the appropriate path may be in steps, such as in cases of speculative science or unclear linkages between public concern and environmental impact. Unfortunately, few companies are set up to pursue a strategic approach that explores the subtleties of the challenge. Simplistic, “visionary” targets are overly reductionist and deprive the organization of necessary capabilities.